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An evaluation of the fuzzy attractiveness of market entry (FAME) model for market selection decisions and the related modelling process James J Veranstaltung: Das Politische System der

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Veranstaltung: Das Politische System der USA

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An evaluation of the fuzzy attractiveness of market entry (FAME) model for market selection decisions and the related modelling process James J Veranstaltung: Das Politische System derScientific Essay from the year 2015 in the subject Business economics Operations Research, grade: 74. 00 100. 00, University of Strathclyde (Strathclyde Business School), course: Foundations of Operational Research and Business Analysis, language: English, abstract: This essay is concerned with a Fuzzy Attractiveness of Market Entry (FAME) model, devel oped for the Bulgarian winery Vinprom Svishtov (VS). VS had to decide whether to expand two of its

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